Why is communication increasingly on the boardroom agenda?

More often than before, Boards now have the responsibility of being a good corporate citizen, living up to the expectations of customers and employees, besides managing higher complexities of operating globally. Boardroom agenda being rewritten is placing importance on communications, hence communication professionals are gaining a place in the leadership team.

Winning in the marketplace – few tips -2

 

In the last article we spoke about broad outline of how to differentiate between employees and co-owners and some broad outline of what can be done to motivate and retain them.